Case Studies
Business/ Organization: Family Focused Health International
Name of person: Stephie Althouse, Ph.D.
Position: Owner/CEO
Website: www.familyfocusedhealth.com
Number of Subscribers: Not Given
What Does Your Company Do? Health Education for Busy Professionals and Their Families via teleseminars, personal coaching, CD's, books, live events
How Do You Use eConnect? We use it for event registration, autoresponders, delivering handouts, email marketing campaigns for upcoming events, newsletters, tracking of emails read and click-throughs, and importantly, we love the flexibility of the database (it's highly customizable and it's easy to use).
How Has eConnect Been Helpful To Your Business? It literally has EMPOWERED our business! We couldn't accomplish our company's mission without eConnect!
What Features Do You Like About eConnect? The customizability of the database! The wizard that allows a non-HTML programmer to quickly create the website code that is needed for double opted-in registration for events, free audio recordings or reports etc. on our website. The awesome support the eConnect staff is giving us! The templates that come with the system. The document library that allows one to upload documents and then make them available to the recipients of our emails - and to be able to track who is downloading them. The fact that users who are very happy with the service and recommend it to others can join the affiliate program and offset some or all of their cost.
Business/ Organization: Palomar Pizza & Pasta
Name of person: Jim & Sheri Klemmer
Position: Owners/Operators
Website: www.palomarpizza.com
Number of Subscribers: 3500
What Does Your Company Do? Restaurant/ Catering/ Delivery
How Do You Use eConnect? I use the "Full Service" option to send a weekly email to my customers offering them coupons & notifications of specials. It is a great tool to keep your business in the minds of your customers throughout the week and they can forward the coupons to a friend if they choose to.
How Has eConnect Been Helpful To Your Business? It has allowed me to offer my customers coupons & keep them informed of new menu items & specials on a regular basis. Also, it is an inexpensive way to advertise especially compared to traditional marketing avenues.
What Features Do You Like About eConnect? I like the fact that I can just give the eConnect team my new text and specials for the week and they build the emails for me and send them out. I can track my own statistics and view how my campaigns are working.
Business/ Organization: Romance Concierge Services, Inc.
Name of person: Michelle Koert
Position: Owner/CEO
Website: www.romanceconcierge.net
Number of Subscribers: 80,000
What Does Your Company Do? Designs unique & one-of-a-kind romantic events for couples. We specialize in Romantic Dates, Engagement Proposals, Destination Weddings, Honeymoons, Anniversaries, Birthdays, or Just Because You Love Them.
How Do You Use eConnect? eNewsletters & Specials
How Has eConnect Been Helpful To Your Business? Tremendously. I am able to generate hot prospect lists and followup on leads more efficiently generating more business.
What Features Do You Like About eConnect? Reporting.
Business/ Organization: Smarter Small Business
Name of person: Bob Civello
Position: Co- Founder
Website: www.smartersmallbusiness.com
Number of Subscribers: 4,500
What Does Your Company Do? Business Consulting / Management Improvement / Executive Coaching
How Do You Use eConnect? We use eConnect as our primary Marketing Communication vehicle - It delivers our Monthly Newsletter / Weekly Smarter Tips / Monthly Client Conference Information / Monthly 12 Strategies to Double Your Business Seminar / Prospect Marketing for The Smarter Network / Electronic Gift Certificates, Invitations &; Confirmations / Prospect Marketing for our Core Service - The Smarter Training Program
How Has eConnect Been Helpful To Your Business? It's helped us Grow, Fix and Build our Selling System / Marketing Campaigns / Business Image / Market Research / Lower New Client Acquisition Costs / More Consistent Branding / Niche &; Target Marketing / Capturing Prospect Information etc. etc. etc. etc.
What Features Do You Like About eConnect? Ability to Broadcast High Quality Messages Immediately or pre-determined time / Tracking, Reporting & Capturing Data to Increase the Return on Investment for Sales & Marketing Investments
