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Hi %%First Name%%
Getting subscribers to open your emails can sometimes be a challenge, especially when they are subscribed to numerous email lists. This month's newsletter will help you rise above the inbox competition and move subscribers to open and read your emails.
Also, don't miss our special sale to get started with eConnect Email or for a discount on custom designed email templates. Details at the bottom of this page...
How to write a killer email marketing subject line:
When it comes to writing the subject line for an email campaign all email marketers struggle from time to time. It's a struggle because you know that no matter how relevant, compelling and irresistible the content of your email may be, if it doesn't get opened, you're not going to get results.
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Gain control by creating great content:
In a day of real-time anything, wise media companies need to focus first on creating great content and then on getting it to their customers quickly. The customers will choose for themselves which content/access combination they feel is best, and will utilize that one.
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Split Testing: The Way Email Marketing Should Be Done:
Are you tired of mediocre open rates from your email campaigns? What if you could eliminate the frustration of guessing at subject lines and content that will gain the attention of your subscribers? Imagine getting great results the first time you send out an email. When it comes to email marketing split testing is a no brainer. Using this powerful tool, you can put your marketing strategies in overdrive.
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Marketing Balance Avoids Email Exhaustion:
While the conveniences of modern technology have certainly simplified the marketing process, these days some of our most useful tools can end up causing the greatest amount of frustration. You open up your inbox, only to find that you have 57 new emails, when just last night, there were two. After an hour of irritated sorting, deleting, and replying you have to ask yourself how email has taken over your life. There's a name for this kind of frustration: inbox exhaustion.
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